CALENDAR 2005. VIOMICHANIKI EPITHEORISSI 1966-1985. ADVERTISING COMES OF AGE

CALENDAR 2005. VIOMICHANIKI EPITHEORISSI 1966-1985. ADVERTISING COMES OF AGE
Release date: CALENDAR 2005.
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"An adman's greatest aspiration: to conquer women" stated an advertising professional of the 1960's. Such a comment sounds today too contemporary, when advertising has concluded that "she is the customer". The 2005 collectors' calendar presents a unique selection of advertisements published in the issues of Viomichaniki Epitheorissis over the period 1966 to 1985. Research and introductory text on the advertising history of Greece, by Georgia Panselina.

Language Αγγλικά
Pages 144
ISBN 978-960-8386-14-3
Cover Σκληρό Εξώφυλλο
Author Panselina Georgia
Translation Roussos Nick
Publication Date Ιανουάριος / 2004
Publisher KERKYRA Publications
Diligence Panselina Georgia